DIRECT MAIL 

Direct mail marketing is a perfect opportunity to get your company's name in the hands of customers who want to hear about your latest products, services, and specials.  Customize one of our free online designs or upload your own design in PDF format OR.. we can create a design if you wish at an added cost.  In addition, you can either upload your own prepared mailing list or you can purchase a mailing list.  Unique Printing is your one stop shop.   

DIRECT MAIL SERVICE INCLUDES

Mailing List Sorting and CASS Certification: 

Coding Accuracy Support System (CASS) adds Zip+4 codes to your mailing list wherever possible. We also add postal barcodes to your mail pieces and remove duplicates or non-deliverable addresses. This service is standard for all of our mailings assuring that your mailing list is properly sorted before it is mailed. 

Variable Addressing:    

  • The only text allowed in the address space is the mailing stamp or indicia and the recipient's address.
  • USPS automation does not read graphics, screens or other designs.
  • Mailing lists should be submitted as either an Excel file or Comma-Delimited ASCII file.
  • Turnaround time for mail processing of your printed pieces is 1-2 business days.
  • Any changes to the specifications will require a revised quotation.
  • *Note: Our liability is limited to the amount of our invoice (excluding postage)
  • See how to set up artwork below

Delivery and Processing to Post Office:  

 

We deliver the full printed and addressed mailers to our local post office for mailing.  We can ship any remaining mailers purchased above what is in included in the list or recycle the remainders if shipping is not necessary. 

 

ADDITIONAL DIRECT MAILING SERVICES AVAILABLE AT AN ADDED COST

 

Create new or Edit existing artwork:

 

We can make changes to editable artwork needed or we can create a design from scratch with your art direction and final approval.

 

Provide a mailing list:

We can provide a mailing list with a targeted audience in mind.  Whether it be demographic or a specified location area or targeted businesses.  

Postal Rate and Types of Mailing Classes

Postal rates are determined by the number of mail pieces, size and area of mailing.  Exact postage will be determined once the mailing list data file has been processed.  Preparing mail according to postal service guidelines allows your mail to be delivered quickly and as affordably as possible.  We will place an indicia stamp on the artwork depending on the mailing class ordered.

Postcard-size First ClassLetter-size First-Class AutomatedLetter-size Standard Presorted
Delivery TimeDelivery TimeDelivery Time
1-3 days in California
3-5 days Nationwide
1-3 days in California
3-5 days Nationwide
5-21 days Nationwide
Postage per piecePostage per piecePostage per piece
$ 0.3$ 0.46$ 0.32
DimensionsDimensionsDimensions
Min: 3.5 x 5" Max: 4.25" x 6"Min: 3.5" x 5" Max: 6" x 11"Min: 3.5" x 5" Max: 6" x 11"
ThicknessThicknessThickness
Min: .007" Max: .25"Min: .007" Max: .25"Min: .007" Max: .25"
 

 

artwork mailER setup

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EDDM

EDDM® is an easy, low-cost direct mail solution

About Every Door Direct Mail®

The United States Postal Service® created EDDM® as an affordable targeted advertising technique that makes it easy to reach "every door" using an online mapping tool.

The service is ideal for:

  • Retailers
  • Service providers
  • Non-profits

Why Order EDDM?

  • No mailing list required - Instead of printing names and addresses, EDDM® utilizes a "simplified addressing" format that targets local postal customers in a radius of up to 5 miles. And because you no longer need to print names and addresses, you can forget all the typical ink-jet printing and labeling hassles.
  • No mailing permit required
  • Small Runs - Create extensive local mailing campaigns or smaller mailing campaigns to test the water in your neighborhood. There is a 5,000 piece maximum per day, per post office but the minimum quantity to qualify is just 200 print pieces.

Once you receive it, you'll just need to bundle it for mailing, fill out the required USPS paperwork, and take it to the post office or we can do it all for you.

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WEB2PRINT

We offer web2print private portals for your business.  If you have a common product that just needs a simple variable information setup we can provide that service or even just commonly ordered branded products we can set that up on a web page created just for your business.  Unique not only handles print, but also any other type of marketing products. Regardless what is used to promote your brand; print, promotional merchandise, apparel, gizmo or digital, Unique can bring it all under a single platform.

At the end of the day any W2P solution is only as good as how the end users feel about using the solution. Provide users with a platform that allows them to quickly find, personalize and order the materials they need to promote the brand. No more jumping through hoops with multiple places to get marketing assets.

 

Specifically related to corporate level, the savings that are being incurred owed to W2P Software are incredible and rather stunning. Some of these bottom line benefits being enjoyed include:

 

Saving of Time

W2P Templates - pre-formatted templates that allow for repurposing of text and information in a document, saves tremendous time for marketers. It is also essential to mention here that using a template should not be confused as being simple. Not only are these templates flexible, they are rather sophisticated and automate processes by shrinking required time from hours to mere seconds.

 

Fulfillment Errors Reduced

In a corporate environment where high volumes are handled, any errors can be disastrous and costly. Since this aspect is often manually handled, error rates are often rather high.  Web to print can bring the errors down to zero.

 

Design Duplication and Error Considerably Reduced/Eliminated

Regional offices, design agencies and other related parties all use outdated material to create their marketing collateral resulting in duplication and errors in design. W2P Software has come over this problem as well through centralizing template designs. Not only does this save cost through eliminating error in content and duplication, it also helps in saving time.

 

Rapid Response Time

Time is everything in the corporate world, the more you save time, the more you excel. W2P software solutions have automated processes to the extent where companies now generate material required in matter of minutes and hours, depending on required volumes.

 

Green Revolution in Printing

Although this is among the secondary W2P Software benefits derived from print on demand model, it is however an advantage. Not only are the processes of printing greener, it also gathers that extra marketing advantage.

 


FOR ANY OF THE ABOVE SERVICES PLEASE REQUEST A QUOTE FOR PRICING